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It Takes More Than “Copywriting Secrets” to Succeed

John C. A. Manley | November 7, 2008

John C. A. Manley | REALITYcopywriting.com It’s just as important to (good) copywriting clients HOW your copy will produce money for them than how much money.

Real businesses seek copywriters who bring them lifelong customers, not one-day sales.

They realize that it takes more than just “copywriting secrets” to sell stuff. It takes an intimate understanding of the market. i.e. If you’re a rowdy young man, who spends his weekends at bars, your copywriting skills may not be enough to help you sell how-to books on knitting to women between 50 and 60.

Your character, background, experience and disposition empower or hurt your ability to write copy that sells in certain markets.

Shaune Clarke’s upcoming (only 7 days left…) Craft Your Own Untouchable Copywriter’s USP teleconference can help you find the type of copywriting clients you’ll prosper with. You need not mutate into another “money-sucking vacuum cleaner on steroids.”

Real copy clients don’t buy into that type of trashy copy anyways.

Shaune helped me take my extensive yoga and natural health background into the natural health market where I’ve been writing copy since 2006.

He’s shown musicians how to apply the art and science of melody to increasing their perceived value as freelance copywriters.

He’s shown a bookworm how to become the “Copywriting Professor” –selling home-study programs.

Shaune’s helped…

…stay-at-moms, military officers, a Learjet salesperson, a school secretary, a high school teacher, a Reiki master, a chiropractor, a bookkeeper, a blind violinist, a painter, a greeting cards distributor, a composer, a car salesman…

…from Canada, the United States, Australia, Ireland, England and New Zealand…

…people in their 20s, parents who just let the last kid out of the nest, and retirees who don’t want to rely on social security…

Shaune’s helped them all find a unique and profitable place in the vast copywriting ocean.

Don’t feel like you need to mold into a “Copywriting Sales Shark” in order to succeed as a copywriter. Instead, I recommend you click on this link…

http://realitycopywriting.com/usp

…read the information provided and sign up for the free teleconference coaching.

John C. A. Manley | REALITYcopywriting.com

P.S. Here’s what Brian Pacatte of Atlanta, Georgia said about our last copywriting teleconference…

“I listened to Shaune as he weaved and connected the elements within [the hot-seaters'] “niche” to create a possible USP. The interaction with the hot seat members allowed me to follow the ‘positioning’ criteria supporting Shaune’s suggestions.

“As fascinating as that was, what really opened my eyes was the necessity of creating copy that resonates with compassion, persuasiveness and empathy.”

P.P.S. Remember, please, take a few minutes to also apply for a position on the hot-seat…

http://realitycopywriting.com/usp

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